Let’s take a break from our regular business discussion for a little heart-to-heart chat. What do you really want? Have you asked yourself that question lately? It’s not often that we pause and reflect on why we’re doing what we’re doing (or not doing what we’re not doing). So get your journal out, and let’s discuss what you really want out of this business and if you’re willing to do what it takes to get there.
You may think that you know what you really want but if you let yourself just flow with it, you might find you actually want something totally different. – Shawn Mynar
Get real with yourself, get totally unfiltered, honest, get out that journal, no one’s gonna read it, no one’s gonna know but you have to get real and see if you are willing to do whatever it takes to get there. – Shawn Mynar
What I see is a lot of desire that is not being met because the path to get there is undesirable. – Shawn Mynar
You want security that is your deep need and desire yet getting there will take risk. So you have to wade through the waters of risk, wade through the complete opposite of your desire to get your desire. – Shawn Mynar
There is a reason why you have to go through what you don’t want, to get what you do. – Shawn Mynar
FULL EPISODE TRANSCRIPT BELOW:
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Let’s take a little break from our regular business discussions for a little heart to heart chat. What do you really want? Have you asked yourself that question lately? It’s not often that we pause and reflect on why we’re doing what we’re doing, or not doing what we’re not doing. So get your journal out, and let’s discuss what you really want out of this business. And if you’re willing to do what it takes to get there, stay tuned. Hey, there, I’m Shawn Mynar, and this is unstuck entrepreneur. I’m a former nutritionist who turned a struggling stressful nutrition practice into a thriving freedom build online business way work from home in my sweatpants while reaching and helping 1000s of people all at the same time. Now I’m obsessed with showing other heart centered coaches, practitioners and solopreneurs how to build a business and life they love. Consider this podcast your safe space to learn both the inner work and practical strategies required to build the impactful profitable business of your dreams, no hustle, grind, or long hours required. That’s right hustle culture, not welcome here. Let’s get into today’s session. Hey, hey there, friends. Welcome back to the unstuck entrepreneur Podcast. I’m Shawn, your host, so happy to have you checking out the show. This is going completely off script, I had another episode that I was planning on recording as of this morning. And then I don’t really know what happened other than I had this thought, pop into my head of something that I really just wanted to share with you all and to kind of get you thinking about in your own lives and your own businesses. So we’re scrapping the idea, saving it for next week, which just to let you all know, we’re heading into a podcast series, all about websites starting next week. So that’s really exciting. And make sure you stay tuned and are subscribe, so you get notifications when those episodes air. But before we do that, we need to have a heart to heart, I’m gonna keep this short and sweet, I’m just gonna let it roll, what comes out of my mouth is what comes out of my mouth. And there will be more work for you to do on your own to really be able to kind of dive into what we talk about today. So my question for you is, what do you really want. And we’ll keep this in the general theme of business, because that’s what we do here on unstuck entrepreneur. But this goes for any area of your life and is a tool is an exercise that you should be doing pretty regularly in all areas of your life. But let’s stick with this business thing, because I’m gonna guess that you are here listening to this, because you either have or want to have a business. So by wanting or having that business, what do you really want? Why did you choose to start a business? Or why are you wanting to start a business? There are so many other things that you could do with your time so many other avenues you could go down so many other careers you could pick. Why do you want this business? So once you know that, then you have to dial it in? Because your first answer to that question isn’t really it. That’s your surface level want, perhaps but there’s a lot more underneath that. So once you know and have an answer to why do you want a business? Then you can take it one step deeper and say, Well, why do you want that? And why do you want that? And why do you want that until you get to the point where you have that core need that core desire of what you want this business to bring you. So let’s do one for an example. Let’s say why do you want a business? I want to help more people. Okay, well, why do you want to help more people? Because I feel like I have something valuable to share. I feel like it would be meaningful. It’s my purpose. Okay, well, why do you want that? Because I want to feel fulfilled. I want fulfillment. It feels like it’s something that would bring me that. So in the end, you want to be fulfilled, or you want purpose, or you want meaning that you’re true desire, that’s what you really want. Or another example, why do you want a business? I want and more open calendar and schedule? Well, why do you want that? I want to have more time with my family more time to spend doing things I love. Well, why do you want that? Because I want to have more joy in my life, I want to have more peace, more ease in my life. So then what you really want is joy, peace and ease. And that’s what we’re looking for. So we’re looking for what you really, truly want. That’s the first step. And I want you to like I said, get out your journal and do this, I want you to go through those steps. Because you may think that you know what you really want. But if you let yourself just flow with it, you might find you actually want something totally different. And just as a side note here, wanting to make a lot of money is a legit thing that you can want. But then yes, what goes beyond that. So why do you want to make a lot of money, and keep going until you get that figured out? For a lot of people. It’s a sense of security, or of safety. And so that’s what you really want. And your mind has made the connection that money equals safety. And we’re not going to go into that today. That’s not the point of this discussion. But just getting to that place where you can see what you really want underneath that money underneath that time underneath helping more people, okay, so we have that core desire, that core need, you want to be met, and you’re using your business to do that, which is absolutely fine. Now, the next step is to get real with yourself, get totally unfiltered, honest, get out that journal, no one’s going to read it, no one’s going to know. But you have to get real and see if you are willing to do whatever it takes to get there. And this is where a lot of people get tripped up, because you want something. But the path to get there isn’t something you want to do, or isn’t something you’re willing to do or isn’t something that you can do. And that is a legit thing, too. Like the mental blocks, the mental barriers, the emotional barriers, the things that are literally keeping you stuck right now might be preventing you from getting what you actually want. But you’ve just got to know that. Because what I see is a lot of desire that is not being met, because the path to get there is undesirable. And these are the kinds of thoughts that were popping into my head this morning that I was like, I really just have to share this with somebody. So it might as well be my podcast, friends, but think about this. You want security that is your deep need and desire. Yeah, getting there will take risk. So you have to wade through the waters of risk wade through the complete opposite of your desire to get your desire. You want peace and ease? Yeah, getting there will take work. And it will take periods of hustle. So again, what you want, getting there is the complete opposite. You want freedom? Yeah, getting there will take time, structure, organization and persistence. complete opposite. You want to not have to work so dang hard. But getting there will take hard work.
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You want an introverted business. But getting there means putting yourself out there. So like how fascinating and we’re keeping this at business, but I think this does apply to other areas of life. But how fascinating that our deep core desire, what it takes to make that a reality is actually wading through the muck of the complete opposite. And I think that’s on purpose. Like that actually makes a lot of sense. And, you know, on so many levels, but one of the most obvious being the learning experience and the potential breaking down of those emotional barriers, those mental barriers, those mental blocks that are supposedly keeping you stuck that we just talked about, and for some people They’re so real, that they really are the thing that is keeping them from their desire. But the breaking down of that happens by going through the opposite of what you’re looking for, and then coming out the other side and reaching that point, and it being so much sweeter, and so much more purposeful. Like it has a purpose, there is a reason why you have to go through what you don’t want to get what you do. And I’m speaking in like black and white a lot right now. I know. I mean, I’m sure there are ways to have a secure business without taking risks. Maybe I mean, I don’t know, that doesn’t seem real. But maybe there are certain businesses where that is a possibility, but I don’t know of them. There are ways to have a peaceful and easy business without taking work and hustling again. Like, I’d like to see that in action. Don’t know if that exists. But again, just know, I’m not saying that this is 100%, there are probably outliers, I don’t know of them, and chances are your business is not going to be one of them. But if it is, that’s cool. That’s great. You’re amazing, good for you. But the majority of us, we have to wade through the muck, that is the complete opposite of what we want to get what we want. And the question that you have to ask yourself is, do you want that? Are you willing to do that, and that might be potentially what is actually keeping you stuck, because you don’t want to do what you don’t want, obviously, but mentally and emotionally, you haven’t made the connection yet. That doing what you don’t want to do is there to get you where you want to go. It’s part of the entire process. And it is meant to be that way. So if your desire is strong enough, and if you’ve spent enough time really understanding what your core desire is, then are you willing to move through that muck to get to the other side, knowing that it’s there for a reason, it will always be there, it’s part of the process. And there’s so much growth and depth and learning, oh, gosh, there’s just so much in that space that you just eat wouldn’t even have the level of desire and gratitude and excitement for getting to the other side and reaching your core need your core desire. At the end of it all. If you didn’t have to go through that, it just wouldn’t be the same. So you need to go through the stuff that you don’t want to to get where you do want to go. So are you willing to do that? Are you willing to do whatever it takes to get there? And if the answer is no, the answer is no. Or maybe it’s not right now. That’s okay, too. But you have to get real with yourself and make sure you are clear on that core desire, and the kind of non negotiable path to get there, which is typically the exact opposite of your core desire. So I just wanted to bring that up, because I just kind of that. I don’t know if you guys have already thought about that. But it just came to mind to me today. And I thought that was so fascinating, that the thing we most want, is often behind, or on the other side of the things that we don’t want are the things that are the scariest, or the things that are the most uncomfortable. And but it all is that way, on purpose for a reason. So those are your two questions to ask yourself and get clear on and if you have come to the realization that yes, I know what I really want. I do really want security, I want abundance, I want peace and ease. I want freedom i want purpose. I want meaning whatever it is that you really really want. If you finally come to the realization that you’re gonna have to get uncomfortable and do the things or some things that you don’t want to get there, then that is when a lot opens up for you. That is when the clarity comes in the path forms. You have the energy you have the drive you have the purpose behind it, all of it starts coming together, as soon as you kind of come to terms with what it’s going to take to get you where you want to go, and you accept it. And with that Acceptance comes lightness, you can see the light, it is there and you know your path, and you’re willing to take it, you’re willing to walk step by step down the path. And that is where your desires are met. But until you can face it, and until you’re like, stop trying to find another way to make it happen. While you still say, safe in your cocoon, or never have to do things that you don’t want to do, then you will continue to feel that stuckness. And as a caveat, I think I’ve said this before, but just so you know, like, yes, your business can and should be fun and exciting and full of things that light you up. But there’s also things that you don’t want to do. I mean, that’s just part of it. And you will get to a point where the things you don’t want to do, you’re having other people do, you’re paying other people to do them. But even still, there’s always going to be those things that maybe aren’t totally lighting you up. And that’s okay. So as soon as we can acknowledge that over all this business thing is an amazing, awesome, exciting opportunity. But it does have those things. And especially when you’re in that building phase, which so many of you are right now, when you’re in that building phase, the mock is still present. And that’s part of it. And it makes it that much sweeter. When you are doing those things that do really light you up. It’s like, you know, a car works its hardest when it’s going from zero to 20 miles an hour. But then as soon as it’s on the highway, and it’s coasting at 60. It’s easy, easy peasy. And that is how your business that is how anything that you are building goes. It’s at the beginning of building that momentum, where the most resistance comes in. And the most maybe not. So fun stuff comes in. But as soon as you move through that, it gets easier and easier and easier until you’re coasting. And so let’s think about that when it comes to our business, especially at the beginning of business in the building phase. And as you’re creating momentum, all of this is on purpose. And can you recognize that and remember that when you’re moving through and doing this stuff that feels like the complete opposite of what you actually want? And you’re like, why the heck am I doing this? When this feels so backwards? Like I feel like I’m going in reverse getting further away from what I really want. It’s part of the process. That’s what’s getting you to what you want. And when you know that does it make it feel a little less heavy? Does it give it more purpose? All right, I will leave you at that. My friends. Like I said, starting next week, we have a four episode series all about websites. So be on the lookout for that. And until next time, take care. Hey friends, Shawn here and if you’re a coach or practitioner who’s looking to help more people, make more money and have more free time than I have a special invitation for you that you don’t want to miss. Right now. I’m hosting a free masterclass that will walk you through the process of adding a signature program to your business. As many of you know, the signature program business model has been my primary way of doing business since 2017. And after seven programs of my own created and helping dozens of other wellness pros create theirs. I’m now sharing my exact process with you for free. In this one hour masterclass. Now, you might be thinking, Shawn, I’m just not ready to have my own program yet. Or I don’t have the time to build a program right now. Are
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you crazy? I totally get it, I get all of it, which is exactly why I created this training in the first place. I want you to see how possible this really is for you and how simple it can be when you have a tried and true proven system in place, no matter where you’re at in your business today. So if you’re like most coaches and practitioners who have a dream of creating a scalable offer in their business that helps the people that are meant to help without it being directly tied to your time and energy. Then there’s a seat with your name on it inside my burnout prove your business masterclass. In just one hour, you’re going to learn why adding a signature program will uncap your income potential forever and give you more time for your own life health, family and self care. You’ll learn exactly how my client sold out her first program even with us small audience because of this one super simple marketing hack that I am going to reveal. You’ll learn the simplified, foolproof process that will take your knowledge and experience and turn it into your own program in just six weeks, and also how to implement an automated marketing system that will grow an engaged audience full of Perfect Match clients that can’t wait to enroll in your program once it’s ready. Even if right now you’re starting at zero. All you have to do is head to Shawnmynar.com/burnout proof and save your seat for this masterclass before it’s gone. Shawnmynar.com/burnout Proof can’t wait to see you there.
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